Significant sales growth through individual and holistic marketing advice & support in sales implementation.
As a long-standing marketing director, I know how to get used to it quickly and which goals can be realistically implemented and when. I prioritize the success factors accordingly and allow myself to be measured against targets and increased sales. I would also be happy to round out angular processes for you and implement new things successfully. I look forward to you and your plans!
Marketing & sales advice
You appreciate the marketing expert's view from the outside and want independent reflection and solution concepts. I analyze, structure and quickly identify focus areas for your sales growth with existing resources and structures. If desired, I would be happy to take over the implementation and project management or I am available as an interim manager.
Your challenges:
Decline in sales or standstill
Too few customers
Increasing competitive pressure
Missing new products
Too little market awareness
My solution:
Strategy workshops
Sales and competition analysis
Customer and product range analysis
Website, SEO, PR, online marketing and social media concepts
Project and interim management
Your advantage:
Marketing view from the outside
Sparring partner for making plans
Experienced specialists and managers
Broad methodological competence
Short-term and sustainable sales growth
Interim product management
My product management and brand experience enable a holistic view of your offer and customer needs. I prepare new product launches with clear goals, project plans and milestones and know how, as a team player, I take my colleagues with me and motivate them. I keep to schedules and budgets - I promise.
Your challenges:
Open vacancies
New product launch
Customer events, trade fairs and congresses
Too little market awareness
My solution:
Professional new product introduction
Product refreshment and relocation
PR and opinion leader management
online marketing
Customer loyalty programs
Your advantage:
Strategic product management
Pre-launch product introduction
Inexpensive product life extension
Differentiation of competition
Project and process management
As a long-standing specialist and manager, I am used to questioning the existing and striving for improvements. I have a holistic view and know which changes are realistic and what employees need to redesign the processes. I am a pragmatic project manager and implementer in one.
Your challenges:
Interim management (replacement and downtime)
Order peaks
Events and fairs
Organizational restructuring
Auditing of quality management
My solution:
Management and leadership
Business development
Event management
Change management
Quality management
Innovation management
Product management
Your advantage:
Independent reflection from outside
Broad industry knowledge
Flexible availability
Broad methodological competence
Short-term and sustainable sales growth